What do you think of when you hear the word Manifesto? A call to action, an inspired movement? Manifestos are best known for political movements, but why aren’t they used more in business? Don’t get me wrong, the good old-fashioned Mission, Vision, Values (MVV) is still powerful, but if it’s just something you write down, laminate, throw in a drawer never to be seen again, it won’t be a rallying cry for your business or yourself.
Photo by Sumit Rai: https://www.pexels.com/photo/monochrome-photo-of-person-holding-sparkler-1590174/
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